BTC-yield education, KOLs and PR in Korea.
Overview
Our team’s project experience
- Sector
- CeDeFi / BTC · Korea
- Related service
- Asia GTM ↗
The challenge
The market challenge
BounceBit needed to explain how its custody and on-chain model works, address questions about product risk and establish a clear position within the Bitcoin yield market.
The work
What the team delivered
- Trust-first Korean narrative for CeDeFi BTC yield
- DeFi and trading KOL activation across X and YouTube
- Tier-1 Korean crypto and finance media placements
- Education on the custody (Ceffu) plus on-chain yield model
- Community building on Telegram and KakaoTalk
The result
6.8M social impressions, reported in the project record
Based on the public project record. Figures are historical reported results, not independently audited outcomes.
Read the ium Labs record ↗