BTC-yield education, KOLs and PR in Korea.
| Project | BounceBit |
|---|---|
| Sector | CeDeFi / BTC |
| Market | Korea |
| Related service | Asia Market Access ↗ |
| Source | Project record |
The market challenge
BounceBit needed to explain how its custody and on-chain model works, address questions about product risk and establish a clear position within the Bitcoin yield market.
What the team delivered
- Trust-first Korean narrative for CeDeFi BTC yield
- DeFi and trading KOL activation across X and YouTube
- Tier-1 Korean crypto and finance media placements
- Education on the custody (Ceffu) plus on-chain yield model
- Community building on Telegram and KakaoTalk
6.8M social impressions
Reported by the team. The reporting period and per-channel attribution are not published. Project record of the PANASIA team.
Applying this experience to a new brief
Align the Korean product explanation across creator content, media and community support. PANASIA uses these questions to define the market, counterparties and scope for a new engagement.
Related service and deliverables ↗
Related project records: KuCoin, Stable, Simpfor.fun
Explore related work
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- Bybit · Exchange · 1,200+ VIP users through Korea trader events and a dedicated VIP program.
- CoinW · Exchange · $120M+ Korean trading volume through KOL and paid acquisition campaigns.
Asia Market Access
