Korea trader events and a dedicated VIP program.
| Client | Bybit |
|---|---|
| Market | Korea |
| Services | Korean promotions, a VIP program for high-volume traders, esports and gaming partnerships, Korean support · Asia Market Access ↗ |
The challenge
Bybit needed a local approach to Korean traders, including market positioning, communications and community support in a market served by established domestic exchanges.
What the team ran
- Promotions and product activity for Korean users
- A VIP program for high-volume Korean traders
- Partnerships with Korean esports and gaming
- Korean-language support
Results
1,200+ VIP users
Reported by the team. The reporting period and the VIP qualification criteria are not published.
Scope
Promotions, a VIP program, esports and gaming partnerships and Korean support for Bybit’s Korean traders.
Project record of the PANASIA team.
Applying this experience to a new brief
Define the trader audience, event experience and local support responsibilities. PANASIA uses these questions to define the market, counterparties and scope for a new engagement.
Related service and deliverables ↗
Related project records: World, Sahara AI, Story Protocol
Photos & films
Photos and films are project material. Each caption names its source and links to the original where it is public.
Explore related work
All projects →- KuCoin · Exchange · $150M+ trading volume through KOL and paid distribution.
- CoinW · Exchange · $120M+ Korean trading volume through KOL and paid acquisition campaigns.
- Simpfor.fun · Copy Trading · Korea copy-trading launch through trading KOLs and local community development.
Asia Market Access
