01 / The challenge
The market challenge
Bybit needed a local approach to Korean traders, including market positioning, communications and community support in a market served by established domestic exchanges.
02 / The work
What the team delivered
- Launched aggressive trading fee promotions
- Created Korean-exclusive trading products
- Built VIP program for high-volume Korean traders
- Partnered with Korean esports and gaming
- Developed comprehensive Korean support
03 / The record
1,200+ VIP users through Korea trader events and a dedicated VIP program.
Based on the public ium Labs project record. Figures are historical reported results, not independently audited outcomes.
Read the ium Labs source ↗
