KOL and paid acquisition campaigns for Korean traders.
Overview
Our team’s project experience
- Sector
- Exchange · Korea
- Related service
- Asia GTM ↗
The challenge
The market challenge
CoinW needed to establish a Korean presence and turn local awareness into trading activity. The work required trusted community channels and a clear proposition for traders already using established exchanges.
The work
What the team delivered
- Korean trading KOLs on YouTube and X (Crypto Twitter), briefed to sign-ups and deposits
- Affiliate-tracked KOL placements tied to funded traders
- Full-funnel paid acquisition across crypto-friendly networks
- Optimized to cost per funded account, not impressions
The result
$120M+ Korean trading volume, reported in the project record
Based on the public project record. Figures are historical reported results, not independently audited outcomes.
Read the ium Labs record ↗