KOL and paid acquisition campaigns for Korean traders.
| Project | CoinW |
|---|---|
| Sector | Exchange |
| Market | Korea |
| Related service | Asia Market Access ↗ |
| Source | Project record |
The market challenge
CoinW needed to establish a Korean presence and turn local awareness into trading activity. The work required trusted community channels and a clear proposition for traders already using established exchanges.
What the team delivered
- Korean trading KOLs on YouTube and X (Crypto Twitter), briefed to sign-ups and deposits
- Affiliate-tracked KOL placements tied to funded traders
- Full-funnel paid acquisition across crypto-friendly networks
- Optimized to cost per funded account, not impressions
$120M+ Korean trading volume
Reported by the team. The reporting period is not published. Project record of the PANASIA team.
Applying this experience to a new brief
Give each creator placement a destination and keep funded-account reporting distinct from views. PANASIA uses these questions to define the market, counterparties and scope for a new engagement.
Related service and deliverables ↗
Related project records: KuCoin, Stable, Simpfor.fun
Explore related work
All projects →- KuCoin · Exchange · $150M+ trading volume through KOL and paid distribution.
- Bybit · Exchange · 1,200+ VIP users through Korea trader events and a dedicated VIP program.
- Simpfor.fun · Copy Trading · Korea copy-trading launch through trading KOLs and local community development.
Asia Market Access
